Why Verbato
The right fit for growing e-commerce brands.
The localisation market is split between cheap machine-only tools and expensive enterprise agencies. We sit in the middle, and we think that is exactly where most e-commerce brands need help.
Built for e-commerce first
E-commerce is our core: product content, storefront UI, visual assets, video and SEO. That focus means our tools, processes and team are optimised for the challenges online retailers face when expanding internationally. When you need more, the same team and linguist network also cover software and SaaS, technical documentation and AI data work.
Fast turnaround on large catalogues
A 50,000-SKU catalogue translated and reviewed in days, not months. Our AI-assisted pipeline handles the volume while native editors ensure quality. When you launch a new collection or add products, they enter the same pipeline automatically.
AI-assisted, not AI-only
We use custom-trained language models to generate first drafts at speed. But every line is reviewed by a native-speaking human editor. You get the cost advantage of AI without the quality risk of publishing raw machine output. For creative content like slogans and campaigns, we do full transcreation by human copywriters.
Full storefront coverage, including UI
Most localisation agencies translate product descriptions and stop. We also handle the storefront interface itself: navigation, checkout flows, error messages, seller dashboards, notification emails. Both buyer-facing and seller-facing sides of your platform.
London HQ, global reach
Our headquarters are in London, giving us direct overlap with Asia in the morning and North America in the afternoon. Our network of native-speaking editors is based in-country across all major language markets.
Works with your existing TMS
Already using Phrase, Smartling, Crowdin, memoQ or another translation management system? We integrate with your existing setup. We do not force you onto our tools. If you are starting fresh, we help you choose and configure the right platform.
Legal and regulatory compliance
We localise cookie consent banners, return policies, product safety information and terms of service to meet EU, UK and local regulations. This is the kind of detail that machine translation cannot reliably handle and where mistakes carry real legal risk.
Transparent pricing, no word-count surprises
We price by project scope, not by counting words. You know what you will pay before we start. Our hybrid AI and human model keeps costs significantly below traditional per-word agency rates without compromising on quality.
Thinking about a new market?
We will come back within one working day with a clear plan and a realistic quote. No jargon, no 40-page proposal.
Or call +44 (0) 20 8638 6450
What to include
- Your e-commerce platform
- Number of products or SKUs
- Target languages and markets
- Ideal launch date